Okay so, picture this: A group of twenty-somethings skip the queue at a famous monument and instead drive three hours to a fort locals refuse to enter after dark. They planned this trip specifically because of the curse that is associated with it. Welcome to "lore-tripping" - where the story sells the destination, not the scenery. The term comes from Airbnb, which found Gen Z increasingly picking small, under-the-radar towns known for strange stories over the usual tourist hotspots. The survey showed that 90% of Gen Z respondents found such places appealing, driven mainly by affordability, authentic local culture and attractions found nowhere else. India already has its own version of this: Bhangarh Fort in Rajasthan, where a 17th-century curse legend is so persistent that the Archaeological Survey of India officially bars visitors after sunset and yet that is exactly why people want to go. India has been sitting on this exact kind of tourism potential for centuries, and barely knew it! None of the above mentioned places are conventional "must-see" attractions in the postcard sense yet each pulls curious travellers precisely because of the story attached to it. Also Read: Delhi Weekend Guide: The City's Best Art Shows, Workshops And Cultural Events If lore-tripping keeps growing, India's next tourism boom may not be led by its monuments at all, but by its ghosts, curses and legends. Travel News - Find latest news and tips based on Indian and World travel including top 10 travel destination, tourism information, how to reach visit and more at Times Now. Senior Copy Editor at Times Network, Akanksha Arora covers Lifestyle, Culture and everything that falls under its big umbrella. When not writing, she ... View More